10 Aug 2007

Buying And Selling Domains Tops $2 Billion

Zdenka Podkapova - probably not much competition for her domain names.

It's not surprising to see it reported that domain names are such a huge business now, and it's certainly not entirely surprising that porn has played a very large part in the rise of these figures, with huge figures bid for the most obvious domain names.

But is it actually worth the money? Both Sex.com and Porn.com currently have nothing of any note on them, which is quite extraordinary when you consider the potential earnings you'd think that these two URLs could earn you.

Industry insiders clearly don't agree. If they had such huge potential then you'd have thought that somebody noteworthy would have done something interesting or profitable with them by now.

Having said that, maybe those domain names are too simplistic. Maybe people wouldn't think to look for porn on such a site. Maybe the market for the URLs of sites like Giant's Black Meat White Treat is actually much bigger?

The fact is though that as new trends emerge in porn numerous times per year, there's no way that the domain buying and selling industry is likely to slow down any time soon.

Posted by Steve 12:55:00